Protocol Riddim - Primetime Music

PROTOCOL RIDDIM produced by PRIMETIME MUSIC 2023

Protocol Overview

The bashment rhythm of 2023 captured the energy and attitude of dancehall’s new wave. In a year where the genre continued to evolve, this riddim stood out for its raw yet catchy style. It mixed hardcore dancehall vibes with hooks that invited fans straight to the dancefloor, bringing a blend that was both fresh and familiar. At the heart of this project is PRIMETIME MUSIC, a label known for shaping modern dancehall sounds. Based in Jamaica, PRIMETIME MUSIC has produced several notable riddims in recent years and is recognized for working with both rising and established artists. Their influence is clear in the way this riddim balances intensity with melody, creating a backdrop that lets each artist shine. Krazy Don’s “Dead Like Dawg” is a standout, delivering gritty lyrics over the pulsating beat. Krazy Don has built a reputation for his commanding delivery, and this track continues that tradition. Horro General brings his own flavor with “Thug Life,” a song that showcases his streetwise storytelling. Numba’z joins the lineup with “Pop Percs,” bringing a modern twist to the riddim’s foundation. Soul G Ruff Nation’s “Money Me Love” adds another layer, reflecting the hustle and ambition that define much of today’s dancehall. Fyahj rounds out the set with “Not a Shella,” offering a different perspective and energy that keeps the rhythm varied and engaging. Even now, the bashment rhythm from 2023 brings back memories of a vibrant year in dancehall, proving its staying power and influence on the scene.