Already familiar with the fashion world, international Dancehall artist Popcaan has revealed his latest clothing venture, part of the ‘WAVY’ collection. His previous project involved a collaboration with Clarks for a new Wallabee design released on November 10, 2023, at selected retailers.
Popcaan shared the news on Instagram, introducing the WAVY collection through his clothing brand, The Unruly Shop. This collection includes various items like bucket hats, snapbacks, soft hats, sweatpants, T-shirts, hoodies, sweatshirts, parachute shorts, cargo pants, and women’s tank tops.
The launch video highlighted the available items and their colors, such as white, purple, and grey sweatpants and sweatshirt sets, hats, and hoodies. Fans expressed their excitement in the comments section with fire emojis and positive comments, while some inquired about purchasing from Nigeria.
Despite positive reactions, there were questions about diversity in the brand’s representation, with one person asking about the absence of Black models in the launch.
